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[Al]
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Sky sponsoring British Cycling
« on: July 24, 2008, 09:45:47 AM »

http://www.skysports.com/story/0,19528,12040_3859797,00.html No mention of mountain biking I note... I assume its included as its run under the BC?
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Re: Sky sponsoring British Cycling
« Reply #1 on: July 24, 2008, 09:54:30 AM »

Yeah, no mention of mountain biking, even though it says "The partnership will cover all forms of the competitive sport..."

This sort of thing has been said before though and MTB get's forgotten about - most notably, DH.  Im sure the corporate types dont consider DH a proper sport....
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Re: Sky sponsoring British Cycling
« Reply #2 on: July 24, 2008, 10:02:30 AM »

Cavendish and Wiggins....how many downhill riders do you know with names like that?! It would appear they will be focusing the lycra-clad side of the sport
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Re: Sky sponsoring British Cycling
« Reply #3 on: July 24, 2008, 10:04:34 AM »

So that will be the end of the BBC coverage of all the track events then....shame.
I'd also expect Sky to start throwing their weight around in terms of event organisation and timings to fit in with their scheduling?  They'll want their pound of flesh somewhere along the line...
« Last Edit: July 24, 2008, 10:23:47 AM by Part time » Logged

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